Best Western’s Premier Collection brand headed to Phuket

Best Western Hotels & Resorts has inked an agreement to introduce its BW Premier Collection by Best Western soft upscale brand to Phuket.

Set for a 2020 opening, The Title V Rawai Phuket, BW Premier Collection by Best Western will feature 122 contemporary rooms and an array of premium facilities across two buildings. The five-story beachfront hotel will offer a restaurant serving Thai and international cuisine, outdoor swimming pools, a pool bar, fitness centre and children’s playground.

The upscale resort will be located on Phuket’s southern coastline, approximately 40km from Phuket International Airport. It is just a short distance from Nai Harn Beach and Promthep Cape, while the islands of Koh Lone, Koh He, Koh Racha and Coral Island lie offshore.

Thailand has been identified as a key target market for Best Western, which currently operates nine hotels and resorts across the kingdom, including three properties in Phuket: Best Western Patong Beach, Best Western Phuket Ocean Resort and Best Western Premier Bangtao Beach Resort & Spa. Approximately 15 more Best Western-branded properties are scheduled to open in destinations across Thailand.

source: TTG Asia